PR Mock Campaign~Treslúce

This presentation is an example of a mock campaign I had to create for an Introduction to Public Relations class. The goal was for us to create a new product, event, or service for a brand we chose. Then we had to create a presentation with the following components: situational description, our idea, target audience, objectives, tactics using traditional media, tactics using social media, and any marketing tactics. This project was a way to show how creative our minds can go when creating campaigns for a brand, which is a practice that happens in PR as well. Although the campaign was not executed like PR campaigns are it was a great campaign introduction for students.